[ABOUT ME]
// Dog dad to a 6yo Boston Terrier. Paddle boarder and short film enthusiast. Unapologetic geek. Dedicated to physical and mental fitness. I like to make cool things.
[skillsets]
EXPERTISE
LANGUAGES
Portuguese
Fluent
English
Fluent
Spanish
Basic
CODING & SCRIPTING
JavaScript
HTML + CSS
Google Apps Script
Batch Scripting
Powershell
JSON
SOFTWARE
Photoshop
Illustrator
Premiere
InDesign
AfterEffects
Office Suite
Caldera RIP
ImageMagick
Figma
Blender
[Professional History]
2021 - Present
The Marco Group
Product Design and Development
- Strategic Client Collaboration: Partner directly with leadership teams for a high-value $6M apparel account; provide creative consultation on art suitability, author production guidelines, and co-develop designs optimized for high-volume retail.
- Licensing & Compliance: Execute precise color matching and build comprehensive color libraries for all major professional sports leagues, ensuring 100% brand and compliance accuracy across complex licensed product lines.
- Workflow Automation: Design automated Photoshop and ImageMagick workflows to generate mockups and scale print files across multiple garment types and sizes, achieving a 400% increase in processing speed.
- Technical Innovation: Innovate printing techniques by testing and validating new substrates, materials, and production processes to significantly improve print quality and operational efficiency.
- Production R&D: Conduct wash testing and time studies to evaluate product durability, refine manufacturing standards, and support data-driven pricing models.
- Sales Support: Design high-fidelity concept pieces and production-ready samples used for strategic client acquisition and executive sales presentations.
- Standardization: Establish universal garment print locations and sizing specifications to eliminate production errors and streamline the manufacturing pipeline.
- Team Leadership: Manage and guide a team of outsourced graphic designers to ensure brand consistency, creative quality, and strict adherence to delivery timelines.
2020 -2021
The Austin Chronicle
Editorial Design
- Editorial Design: Produced editorial layouts for print and digital publications, collaborating closely with editors and proofreaders to implement copy corrections and layout revisions under tight daily deadlines.
- Ad Production: Processed raw content and advertiser-provided assets to produce production-ready ads, including copy refinement and layout adjustments for print and digital channels.
- Asset Optimization: Edited, optimized, and converted visual assets for online publication, ensuring all digital and print advertisements aligned with strict editorial specifications.
2015 - 2020
500 Level
Graphic Design and Production
- Account Management: Partnered directly with clients, including celebrities and high-profile personalities, and multiple production vendors to execute and distribute custom-designed merchandise.
- Licensed Design: Created and art-directed apparel and accessory designs for major professional sports associations, including the NFLPA, MLBPA, NHLPA, and NBAPA.
- Systems Development: Developed a custom application integrated with ShippingEasy to track orders and automatically trigger print files via CSV exports, eliminating manual data entry.
- Process Automation: Built automated workflows for digital product mockups, enabling the rapid expansion of the product catalog and removal of repetitive design tasks.
- Quality Assurance: Supervised production floors, performed meticulous quality checks, and led troubleshooting meetings to resolve technical print issues and maximize uptime.
- Cross-Functional Marketing: Collaborated with the marketing lead to develop a cohesive cross-channel digital presence and designed a custom Photoshop plugin allowing non-designers to generate on-brand social media templates.
2013 - 2014
Bombsheller
Print Design
- Print Design: Designed original prints for capsule collections and commissioned artwork for small businesses and digital influencers.
- Earned internal recognition for innovation and commercial success, including the award for Most Innovative Design (2016), and produced the brand’s second-best-selling product (2017).
2010
Graduated
B.A in Visual Communications
E.S.P.M. — B.A. Visual Communication
Graduated with a Bachelor of Arts in Visual Communication, with a specialized emphasis in marketing. My final course work integrated market research and project management principles, culminating in an A+ capstone project.
// Thank you, grandma, for encouraging my creativity and letting me make art on your living room walls. I hope you are proud of me.